MARKETING INITIATIVES are experts in both food and non-food sales, and we offer a unique method of operating by allowing our clients to outsource sales while maintaining overall control and sustaining direct relationships with their customers.

MARKETING INITIATIVES operates effectively as a subsidiary of our clients, removing the necessity of setting up a UK office and sales team. We work with our clients to build their sales plan and targets, but allow them to have control over the overall strategy. We then use our sales resources to implement plan and deliver quantifiable results. The clients are in control of their selling price and margins, and know what product is being sold to which customer.

Our Markets

Our sales teams operate in all sectors of the market covering retail, foodservice and business to business throughout the UK and Ireland.

Our Range Of Services

  • Account planning & management. Read more +
  • Category planning & management. Read more +
  • Customer identification.
  • Distribution liaison & control.
  • Ongoing development in all sector and all category.
  • Sales and promotional analysis.
  • Forecasting.
  • Merchandising.